Nov 14, 2018, 13:06 ET
LOS ANGELES, Nov. 14, 2018 /PRNewswire/ -- "WANTED," a live interactive concert series, will hold its inaugural event kicked off by H.E.R. on December 14, 2018, MWP Entertainment Group announced today. Shot in front of a LIVE audience the series will feature interactive displays, holograms & multi-camera media players, and behind the scenes (BTS) footage, allowing artists to reveal everything they aspire to share with fans, and enable fans to engage at unprecedented levels.
This is particularly compelling for H.E.R. (an acronym for Having Everything Revealed), a rising artist who prefers the focus remain on her music rather than her identity. After a breakthrough release and over a billion streams to date overall, H.E.R. has been established as one of modern music's most fascinating new voices. H.E.R. debuted at #1 on Billboard's R&B chart with "I Used To Know Her: The Prelude."
"My fans are going to be blown away at the access and engagement this concert will give them, whether they are with me in person or from their personal screens," H.E.R.shared about the upcoming "WANTED" concert appearance. "How these show producers have advanced the live experience is something for all of us artists and fans to be excited about."
The premiere, "WANTED" concert featuring H.E.R. will be held at, The NOVO Theater in Los Angeles, CA on December 14, 2018 at 9:00pm PST. Tickets are on sale now at www.axs.com or www. thenovodtla.com. The concert will also be available via livestream on multiple platforms, allowing the concert to be anywhere and everywhere, at your fingertips.
The "WANTED" concert series was born from a collaboration between MWP Entertainment Group and MBK Entertainment, both are leading music labels & production companies. Through this new series, the producers envision leading the evolution of the LIVE music experience for those in the venue while extending it in a new and innovative way via live interactive stream for fans around the world.
"We are excited to offer fans access and control of their livestream experience by utilizing the next evolution in experiential technologies. Whether controlling your angle with our multi-camera system, or real time engagement with social media directly through our HD media player, our aim is to re-invent the live experience for artists, music industry and most importantly, the fans," said Don Lewis, co-founder and President of MWP Entertainment Group.
MBK Entertainment has its hand on the pulse of what's next. They discovered H.E.R. 9 years ago, developing her career and shaping opportunities for the future. "We're excited to be part of this amazing merge of music and technology that the "WANTED" series has created. We are looking forward to the fans seeing all the magic that will be on stage December 14th and in the entire series," said Jeanine McLean-Williams, Vice President and Managing Partner of MBK Entertainment.
Additionally, MWP Entertainment Group is collaborating with Iconic Engine, one of the premier Hollywood cinematic visual and technology houses, on the visual for "WANTED" live concert series. "Our experience in content development for immersive and interactive media allows us to understand not only legacy entertainment but gives us a great understanding of the importance of technology and innovation. This unique combination has helped us to bring never before seen innovation to audiences all around the world," said Iconic Engine CEO, Amit Chopra. "We are excited and honored to be working wit MWP Entertainment Group to reach more fans and to create a new level of engagement."
Further details around the "WANTED" series and the inaugural concert featuring a performance by H.E.R. will be revealed in the coming weeks.
MWP Entertainment Group MWP Entertainment Group, LLC (MWPEG) was co-founded by Michael Williams, an advanced music, production, marketing and technology leader. The company is a content-driven live, immersive, experiential event, digital rights management and content production company that utilizes the most advanced technologies in audio, visual effects, prime intelligence and displays to help create and launch the next evolution in immersive content experiences for audiences, live and mobile.
MWPEG's mission is to redefine the live entertainment experience through the use of state of the art technology, shaped by the innovation and experience of a creative team dedicated to enhancing and protecting the integrity of the creative process, from concept to audience, and for the end-user experience.
H.E.R. With over one billion combined streams to date, the release of the breakthrough H.E.R. Vol. 1, H.E.R. Vol. 2 – The B Sides, and I Used To Know Her: The Prelude, singer/songwriter/musician H.E.R. has quickly established herself as one of modern music's most fascinating new voices. H.E.R. Vol. 1 peaked at #1 on the iTunes R&B/Soul Albums chart upon its release and made iTunes' Best of 2016 R&B/Soul Albums list. H.E.R. Vol. 2 saw the same trajectory, claiming the #1 spot on the iTunes R&B/Soul Albums chart, resulting in two EPs within the Top 5 at the same time.
Her recent release, I Used To Know Her: The Prelude, debuted at #1 on the Billboard Top R&B Albums chart, while fan favorites "Focus," and "Best Part" with Daniel Caesar, each earned the #1 spot on the Billboard Adult R&B Songs chart. Additionally, "Focus" is RIAA-certified Gold and "Best Part" is RIAA-certified Platinum.
After captivating audiences with performances on The Tonight Show starring Jimmy Fallon, Jimmy Kimmel Live and the 2018 BET Awards - plus commanding the stage on her own sold out headlining domestic and international tours - the future is bright for this young star. In fact Elle magazine proclaims, "H.E.R. is more than a rising star – she's a damn galaxy."
Iconic Engine Iconic Engine is a leading provider of an end-to-end XR solution, implementing a complete workflow to power and serve the global XR industry. The company's mission is to lead the next generation of interactive and immersive content development and its distribution.
Iconic Engine provides and supports clients with a complete solution, ranging from: Location Based Entertainment (LBE) content and technology solution; Cloud-based, multi-tenant streaming technology; Content distribution marketplace; and Immersive and interactive content development to XR live broadcast production services.
SOURCE MWP Entertainment Group, LLC